Mango Spring Summer 2012 Campaign Featuring Kate Moss

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Posted 27/02/2012 by Bullion in Fashion
Kate Moss for Mango Spring Summer 2012 Ad Campaign

From curvelicious Scarlett Johansson to sharp cheek-boned Kate Moss, the Spanish clothing company, Mango has been presenting number of celebrities and supermodels¸ including others like Isabeli Fontana, Anja Rubik, Penelope Cruz and Olivia Palermo, to become icon of the label’s clean, simple, and stylish products.


And for this spring summer season, serving up a gorgeous advertising campaign featuring 38-year-old British supermodel, Kate Moss, Mango showcased their latest collection that boast of bright colors and inspired by the relaxed, casual 60s looks and trends, like sport jackets, day dresses and silk tees. Kate Moss for Mango Spring Summer 2012 Ad Campaign
The campaign prints were photographed by Terry Richardson, along with campaign video also directed by Terry, called ‘Spy Game’, where we can spot Kate Moss donning several outfits for different occasions while being watched by somebody (or in this case us as the viewer) through the window. The entire campaign will be released internationally, in forty countries including France, Germany, Mexico, Russia, Spain, Switzerland, Turkey and the UK in early March

As for the collection, selecting a graphic contrast between clean and unstructured lines, the collection is strongly influenced by the casual 60s styles, particularly for the lightweight coral dress with pleated and gathered fabrics, along with other capsule collection that deeply evokes the freshness of feminine touches. Featuring many designs with sportswear details as well as adorable prints and colors, such as Tie-dye, abstract prints and patchwork in indigo and yellow tones with unwashed effects, this Mango collection perfectly boasts a very simple and urban look.

Now, in case you haven’t seen it, let’s take a look at Mango Fall Winter 2011-2012 television campaign, titled ‘Dressing Room’,  and done by photographer Terry Richardson. The campaign that features the flawless Kate Moss was aired September 2011 in some thirty countries, including Spain, France, Germany, Turkey, UK, Greece and Russia.


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